With a Bachelor of Business: Event Management you will have the know-how to run large-scale events professionally and successfully.

You’ll learn how to create innovative events that are appropriate for the client, engaging for the participants, and comply with the statutory requirements . Industry professionals will take you through all aspects of marketing and public relations, event policy and logistics.

You’ll develop skills in project, strategic and event management, and understand the role of events in the modern business environment. Choose from the many elective subjects to match your interests, and discover how to turn your creative ideas into well- managed, exciting and memorable events.

Your career

If you are creative, people-focused and a brilliant multi-tasker, as a graduate of the Bachelor of Business: Event Management degree you could consider one of these careers: brilliant ideas.

  • Event manager or executive
  • Event coordinator or project manager
  • Promotions manager
  • Sport facilities manager
  • Wedding planner.

Contact Us


11th Floor, Shivalik High Street Building, Opp. Abhishilp Complex, Near, Keshavbaug Party Plot, Vastrapur, Ahmedabad-380015

+91 – 9727059044

Social Info

Course structure

You need to complete 240 credits during the entire course. That is 8 subjects (10 credit points each) per year, which is a full-time load. You can fast track the completion of the degree by taking 4 subjects (40 credit points) per trimester over 6 trimesters.

Core Subjects

100 Level

  • Business Communications
  • Understanding People and Organisations
  • Marketing Fundamentals
  • Customer Experience Management

200 Level

  • Accounting for Decision Making
  • The Business Environment

300 Level

  • Organisational Creativity and Innovation
  • Ethics and Sustainability

Elective Subjects

100 Level

  • Understanding Public Relations
  • Introduction to PR Writing
  • Introduction to Sport Management
  • Sports Marketing
  • Integrated Marketing Communications
  • Consumer Behaviour

200 Level

  • Content Creation for Social Media
  • Advanced PR Writing
  • Corporate Communications
  • Sports Law
  • Managing Teams
  • Managing Sport Facilities
  • Business to Business Marketing
  • Marketing and Audience Research
  • Digital Marketing Communications

300 Level

  • International Public Relations
  • Health and Advocacy trategies
  • Marketing Strategy
  • Strategic Management